Media Advisory: TuneIn and HOT 97 Bring a History of Summer Jam
Festivals to the Masses
Service Opens a Vault of Archived Performances to Over 30 Million
PALO ALTO, CA -- (Marketwire) -- 05/22/12 -- TuneIn, a free service
that lets people listen to music, sports and news from all over the
world, has partnered with the #1 station for hip hop and R&B in the
tri-state area, WQHT-FM, "HOT 97," to create a first-of-its-kind
station, showcasing the world's premier hip hop festival, HOT 97
Summer Jam. For the first time, fans can experience nearly two
decades of HOT 97's Summer Jam from anywhere in the world, on any of
the 150 devices and apps which carry the TuneIn service. The HOT 97
Summer Jam Channel includes uncensored and uninterrupted music from
some of the biggest stars who have performed at HOT 97's Summer Jam,
as well as archived performances from years past.
Rick Cummings, President Programming, Emmis Communications, states,
"We are very pleased to have this partnership between our friends at
TuneIn and HOT 97 and especially glad to have developed a 'HOT 97
Summer Jam dedicated channel' on TuneIn."
"TuneIn now offers some of the most passionate music lovers and HOT
97 fans a unique way to participate in the biggest and most renowned
hip hop event on the planet," says Alex Cameron, Senior Vice
President/Market Manager, Emmis New York.
John Donham, CEO of TuneIn, adds, "We are thrilled work with HOT 97
to deliver rare content and performances, previously only available
on a hyper-local scale, to hip hop fans around the world for the
WHO: The tri-state area's largest hip hop and R&B radio station,
WQHT-FM, "HOT 97," is collaborating with TuneIn to create a HOT 97
Summer Jam station, celebrating the history of the largest hip hop
festival in America. This is the first time a traditional radio
station has curated a channel to expand their reach around one
specific event. However, TuneIn is creating a new digital music model
that broadcasters can use in a similar manner moving forward, to
extend their brand.
WHAT: The HOT 97 Summer Jam station, exclusively available on TuneIn,
includes uncensored and uninterrupted music from classic HOT 97
Summer Jam stars and artists performing at this year's event, as well
as archived p
erformances from historic HOT 97 Summer Jam artists.
These archived performances are not a part of the regular on-air
rotation, giving fans access to this type of content, previously
unavailable to them.
WHEN: Archived performances and hits from top HOT 97 Summer Jam
artists are available now, streaming for free. The station will have
a permanent home on TuneIn, streaming music from HOT 97 Summer Jam
artists and archived performances from years past, following this
WHERE: Listeners can enjoy the HOT 97 Summer Jam Channel on
smartphones with the free TuneIn Radio app, online at www.tunein.com
by searching "Summer Jam" and on the more than 150 platforms that
carry the TuneIn service.
WHY: Not only does TuneIn allow HOT 97 to expand the amount of
content that it can distribute to hip hop fans, but it also brings
this content to fans outside of New York for the first time. The
radio industry is rapidly transitioning to digital formats, and
traditional radio stations are working quickly to adapt and compete
in an evolving streaming and digital landscape. This collaboration
illustrates how broadcasters are using the TuneIn platform to
distribute programming which can help expand their over-the-air
brand. Rather than becoming a content producer themselves, TuneIn has
teamed up with one of their broadcast partners and shown how the
TuneIn platform can help HOT 97 reach their audience on mobile
devices, set-top boxes, etc. in a new, creative way.
Additional TuneIn Stats:
-- 30 million plus listeners from 230 countries and territories
-- Over 60,000 stations are available, broadcast from 206 countries and
-- Over 2 million on-demand programs
-- TuneIn makes radio broadcasts available on 150 devices (e.g.
smartphones, tablets, web and car dashboards)
TuneIn is a free service that lets people listen to live
local and global music, sports, talk and news from wherever they are.
TuneIn offers more than 60,000 AM, FM, HD and Internet radio stations
and more than two million on-demand programs streaming from every
continent. The company's mobile apps are ranked in the top five in
the App Store's Music category across 82 countries and territories.
The company has partnered with more than 20 broadcasting companies in
2012 along. TuneIn also raised venture funding from Sequoia Capital
in January 2011 and is hard at work in an old plumbing supply
building in Palo Alto, Calif.
About HOT 97
HOT 97 (WQHT FM) is the world's first all Hip-Hop
station and has held the dominant position in New York for over ten
years. HOT 97 is best known for its celebrity on air talent, such as
Angie Martinez (Grammy nominated artist) and Funkmaster Flex
(television host, multiple gold records), as well as being the
world's premier source for Hip Hop music culture. For more
information on Summer Jam and HOT 97, please visit www.hot97.com, HOT
97 on the Web at Myspace.com/hot97official,
www.facebook.com/hot97official, or twitter.com/hot97
About Emmis Communications - Great Media, Great People, Great
Emmis is an Indianapolis-based diversified media firm
with radio broadcasting, television broadcasting and magazine
publishing operations. Emmis owns 21 FM and 2 AM domestic radio
stations serving the nation's largest markets of New York, Los
Angeles and Chicago, as well as St. Louis, Austin, Indianapolis and
Terre Haute, Ind. In May 2005, Emmis announced its intent to seek
strategic alternatives for its 16 television stations, and has
announced the sales of 15 of them. Emmis also owns a radio network,
international radio stations, regional and specialty magazines, an
interactive business and ancillary businesses in broadcast sales.
Allison+Partners for TuneIn
HOT 97 Publicist
HOT 97 Publicist
HOT 97 Senior Director of Promotions and Digital Media
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