Veeva Systems Announces Dramatic Growth in Europe
Cloud-based Veeva CRM Now Deployed in Over 20 European Countries
BARCELONA, Spain and PHILADELPHIA, Pennsylvania, May 15, 2012
BARCELONA, Spain and PHILADELPHIA, Pennsylvania, May 15, 2012 /PRNewswire/ --
With its 4^th Annual Global Customer Summit kicking off this morning in
Philadelphia, Veeva Systems announced dramatic growth of cloud-based Veeva CRM
throughout the continent. Since Veeva's official expansion into Europe in
April 2010, the company has delivered the advantages of cloud computing to
more than 35 life sciences companies across 20+ different European markets.
When all current deployments are complete, there will be over 30,000 European
pharmaceutical representatives using Veeva CRM to better manage their
relationships with customers. To support its large user base, Veeva has opened
major offices in Barcelona, Budapest and Paris and, along with a network of
strategic partners, currently has more than 200 certified Veeva Administrators
to implement and support the cloud-based CRM solution in Europe.
(Logo: http://photos.prnewswire.com/prnh/20120425/527164 )
Veeva's European customers include dozens of emerging biotechs and specialty
companies as well as ten of the Top 20 global pharmaceutical companies. Key
global customers include Astellas Pharma, Boehringer Ingelheim, Daiichi
Sankyo, Eli Lilly, and Novartis; key specialty leaders include Actelion,
Grunenthal, LEO Pharma, and Stallergenes; and small and medium-sized customers
include Human Genome Sciences, Iroko Cardio, Mundipharma, and Pharco Pharma.
"Winning in today's challenging European pharmaceutical environment requires a
fundamentally different commercial approach. To support our new commercial
model, we wanted a CRM solution that was truly pan-European, future-proof and
agile enough to grow with our organizational needs. Veeva CRM was the only
solution to meet all these business requirements," said Wim Kockelkoren,
senior vice president EMEA Commercial Effectiveness and CEE Region, Astellas
Actelion's Head of Global Commercial Excellence, Christoph Schmidt, PhD added,
"Our search for a single, global CRM solution was driven by today's
increasingly challenging business environment. In order to compete, we need
the tools that will enable us to gain a better understanding of our customer's
needs and be more responsive. Veeva offered industry-specific functionality
for all different user groups - from key opinion leader managers to key
account execs and field reps - around the world, all integrated within a
Product Enhancements for Region-to-Region Support
Veeva's success in Europe and elsewhere around the world is due in part to an
industry-specific product that is designed to easily meet regional and local
needs. Most notably in Europe, Veeva has integrated unique order management
and data connector tools into the product. Veeva CRM now includes online and
offline order management capabilities such as pricing optimization engines and
other point-of-sale tools to enable European sales reps to place orders
directly from pharmacists during the call even without an internet connection.
Also, Veeva CRM's pre-built HCP data connector tool accelerates customers'
ability to integrate with any of the top physician data providers. Thanks to
multitenant cloud technology, Veeva CRM's data connector makes it easy to add
new or switch data sources using just straightforward point-and-click design.
Veeva iRep Bolsters Global iPad Growth
Available in 20+ languages, Veeva iRep is the first system to combine CRM with
comprehensive Closed Loop Marketing (CLM) on the iPad. Veeva iRep has become
the industry's choice on the iPad with the largest installed base both in
Europe and worldwide, according to recent numbers.
"We recognised iRep's closed-loop marketing functions and the iPad device's
beautiful presentation of multi-media content would support more interactive
customer engagements. With iRep, we expect that our account specialists will
be more connected, responsive and effective," said Dr. Simon Clough, managing
director for Daiichi Sankyo UK. "We're all about innovation that leads to
enhanced quality and value for our customers. We've adopted an aggressive
agenda for advancing everything from our science to our interactions with
stakeholders, and Veeva CRM supports it perfectly," he added.
According to Kevin Crowe, associate director of marketing and sales operations
at Human Genome Sciences Europe, "There is no other solution like iRep for
Pharma. Having our CRM and CLM capabilities integrated on the iPad is
extremely powerful. It will remodel how our commercial teams operate by
providing them with accurate, rich, timely customer information on the go, and
on a display that appeals to physicians."
Veeva's dramatic growth in Europe accompanies a record-breaking year for the
company on a global scale - Veeva grew customers, deployed users, and
employees each by over 100% in 2011. Eric Newmark, program director with IDC
Health Insights, which recently published its "Vendor Assessment: 2011 Top 10
Life Science Software Vendors" report concludes, "Veeva is currently the
fastest-growing vendor in the sales and marketing space."
About Veeva Systems
Veeva Systems is the leader in cloud-based business solutions for the global
life sciences industry. Committed to innovation, product excellence and
customer success, Veeva has over 150 customers, ranging from the world's
largest pharmaceutical companies to emerging biotechs. Founded in 2007, Veeva
is a privately held company headquartered in the San Francisco Bay Area, with
offices in Philadelphia, Barcelona, Budapest, Paris, Beijing, Shanghai and
Tokyo. For more information, visit http://www.veevasystems.com.
Copyright (c) 2012 Veeva Systems. All rights reserved. Veeva and the Veeva
logo are registered trademarks of Veeva Systems. Veeva Systems owns other
registered and unregistered trademarks. Other names used herein may be
trademarks of their respective owners.
Veeva Systems, Inc.
SOURCE Veeva Systems
Press spacebar to pause and continue. Press esc to stop.