CIBC and Rogers Unveil the Future of Mobile Payments in Canada

Announce plans to launch the first, secure mobile payment solution of its kind 
to Canadians 
TORONTO, May 15, 2012 /CNW/ - CIBC and Rogers Communications today announced 
an agreement to launch Canada's first joint mobile payment solution, allowing 
Canadians to pay with their CIBC credit card at the checkout counter using 
their Rogers "Near Field Communications" (NFC) enabled smartphone. Beginning 
later this year, customers will be able to use this payment capability at 
merchants across Canada where contactless credit card payments are accepted. 
This announcement represents the first time a bank and a wireless carrier have 
joined forces to offer a commercially available mobile payments solution to 
Canadians that leverages the secure SIM card inside an NFC-enabled Rogers 
smartphone. This new solution aligns to guidelines announced yesterday by the 
Canadian Bankers Association for mobile payments in Canada, as well as those 
developed by respected international associations such as the GSM Association 
(GSMA), the association of mobile operators and related companies dedicated to 
standardizing and supporting GSM technology. 
"As the leader in delivering mobile financial services innovations in Canada, 
we are pleased to introduce yet another innovation in the market that will 
shape the payments experience of the future," commented David Williamson, 
Senior Executive Vice President, Retail and Business Banking, CIBC. "By 
teaming with Rogers, CIBC clients will soon enjoy the convenience of paying at 
the checkout with their mobile device while enjoying the existing benefits of 
their CIBC credit card, including loyalty rewards." 
"Canadians are embracing new technologies at an accelerated pace and we know 
they're interested in using their smartphone for mobile payments," said Rob 
Bruce, President of Communications, Rogers Communications. "We've been laying 
the foundation for mobile commerce and the ecosystem is ready to give 
Canadians the convenience, security, and peace of mind they deserve," said 
Bruce. "Today's announcement with CIBC represents an important first step 
toward a whole new world of mobile transactions which is a key growth area for 
the company." 
Some of the key features of the new mobile payments solution include: 

    --  Full access to a client's existing CIBC credit cards on their
        smartphone at no extra cost - whether Visa or MasterCard - this
        gives clients the opportunity to earn loyalty points on
        purchases as they do today.
    --  Multiple layers of security - Paying with your NFC-enabled
        smartphone will be as secure as using your credit card today.
        Clients will receive the same fraud protection they do with
        their contactless credit card, and secure encryption technology
        will add to the layers of security already in place on credit
        card purchases. Clients will also have the option to set
        additional password protection.
    --  No "stickers" on your phone - this new payment capability will
        leverage the secure SIM card inside a mobile device for
        payments, meaning clients can manage their credit card
        credentials on a secure platform, and won't need to worry about
        stickers attached to their phone.

This new CIBC mobile payments capability will be available on select 
BlackBerry® smartphones on the Rogers wireless network when the solution 
launches later this year, with additional device choices for clients available 
following launch.

MasterCard's Mobile Payments Readiness Index ranks Canada ahead of the United 
States and second out of 34 countries. A key finding emphasizes that 
partnerships among the key players in the mobile payments ecosystem - 
financial institutions, payment networks, telcos, governments, technology 
providers - are essential to accelerate the commercialization of mobile 

Today's announcement builds on CIBC's leadership position in delivering mobile 
innovations to clients. CIBC was the first bank in Canada to launch a mobile 
banking App in 2010, and more recently became the first bank in Canada to 
deliver an App that allows clients to trade stocks on their mobile device 
through the CIBC Mobile Brokerage App. The bank also offers the CIBC Home 
Advisor App, free to all Canadian homebuyers, giving them access to 
information about housing prices and other key neighbourhood data in an area 
they may be considering. CIBC was named "Best in Mobile Banking" globally by 
Global Finance magazine in 2011.

In 2002, Rogers launched its GSM wireless network, and last year was the first 
carrier in Canada to launch LTE, bringing the largest and fastest network and 
a global wireless standard to Canada. Today's announcement builds on this 
foundation of world-class networks, Rogers history of innovation and mobile 
commerce expertise, specifically in the area of mobile proximity payments. 
Over the past six years, Rogers has worked with the GSM Association, including 
the "Pay-buy-Mobile" initiative to get industry standard payment cards - like 
MasterCard or Visa - on industry standard GSM devices. In the past year, the 
GSM Association further named Rogers as one of many operators worldwide 
committed to SIM-based NFC solutions and services.

"The GSMA congratulate CIBC and Rogers on the launch of their mobile NFC 
services and we look forward to many more markets following Canada's lead in 
bringing exciting and interoperable NFC services to life," said Anne Bouverot, 
Director General, GSMA. "This is the year when mobile NFC is set to take off 
and the GSMA will continue to support our members around the world who will be 
launching their mobile NFC services later this year."

CIBC (CM: TSX;NYSE) is a leading North American financial institution with 
nearly 11 million personal banking and business clients. CIBC offers a full 
range of products and services through its comprehensive electronic banking 
network, branches and offices across Canada, and has offices in the United 
States and around the world. You can find other news releases and information 
about CIBC in our Press Centre on our corporate website at

Rogers Communications is a diversified Canadian communications and media 
company. We are engaged in wireless voice and data communications services 
through Wireless, Canada's largest wireless provider. Through Cable, we are 
one of Canada's leading providers of cable television services as well as 
high-speed Internet access and telephony services. Through Media, we are 
engaged in radio and television broadcasting, televised shopping, magazines 
and trade publications, and sports entertainment. We are publicly traded on 
the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock 
Exchange (NYSE: RCI). For further information about the Rogers group of 
companies, please visit

The BlackBerry and RIM families of related marks, images and symbols are the 
exclusive properties and trademarks of Research In Motion Limited

Kevin Dove, Head of External Communications, CIBC, 416-980-8835

Paula Lash, Director, Rogers Communications Inc. - 416-935-8796

Image with caption: "CIBC and Rogers Unveil the Future of Mobile Payments in 
Canada - David Williamson, Senior Executive Vice President and Group Head, 
Retail & Business Banking, CIBC and Rob Bruce, President of Communications, 
Rogers Communications showcase the first mobile payment solution, allowing 
Canadians to pay with their CIBC credit card at the checkout counter using 
their Rogers smartphone. (CNW Group/CIBC)". Image available at:

Image with caption: "CIBC and Rogers Unveil the Future of Mobile Payments in 
Canada (CNW Group/CIBC)". Image available at:

Image with caption: "CIBC and Rogers Unveil the Future of Mobile Payments in 
Canada (CNW Group/CIBC)". Image available at:

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CO: Rogers Communications Inc.
ST: Ontario

-0- May/15/2012 16:30 GMT

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