Zacks Sell List Highlights: Snyder S Lance, WMS Industries, Coca-Cola FEMSA, S.A.B. de C.V. and Kellogg Company

 Zacks Sell List Highlights: Snyder S Lance, WMS Industries, Coca-Cola FEMSA,                       S.A.B. de C.V. and Kellogg Company    PR Newswire    CHICAGO, Nov. 10, 2011  CHICAGO, Nov. 10, 2011 /PRNewswire/ -- Zacks.com releases details on a group of stocks that are currently members of the exclusive Zacks #5 Rank List – Stocks to Sell Now. These stocks are currently rated as a Zacks Rank #5 (Strong Sell): Snyder S Lance Inc (Nasdaq: LNCE ) and WMS Industries Inc. (NYSE: WMS ). Further, Zacks announced #4 Rankings (Sell) on two other widely held stocks: Coca-Cola FEMSA, S.A.B. de C.V. (NYSE: KOF ) and Kellogg Company (NYSE: K ).  (Logo: http://photos.prnewswire.com/prnh/20101027/ZIRLOGO )  To see the full Zacks #5 Rank List - Stocks to Sell Now visit : http://at.zacks.com/?id=92  Since inception in 1988, the S&P 500 has outperformed the Zacks #5 Rank List of Stocks to Sell Now by 80% annually (+2% vs. +10%). While the rest of Wall Street continued to tout stocks during the market declines of the last few years, Zacks told investors which stocks to sell or avoid.    Here is a synopsis of why LNCE and WMS have a Zacks Rank of #5 (Strong Sell) and should most likely be sold or avoided for the next one to three months. Note that a #5 Strong Sell rating is applied to 5% of all the stocks in the Zacks Rank universe:  Snyder S Lance Inc (Nasdaq: LNCE ) announced third-quarter profit of 16 cents per share on November 3 that missed analysts' expectations by 30.43%. The Zacks Consensus Estimate for the current year slid to 75 cents per share from 82 cents per share in the last 30 days as next year's estimate dipped 5 cents per share to $1.18 per share in that time span.  WMS Industries Inc. (NYSE: WMS ) posted a first-quarter profit of 24 cents per share on November 7, which came in 5 cents wider than the average forecast. The Zacks Consensus Estimate for the full year fell to $1.69 per share from $1.81 per share over the past month. For 2013, analysts expect a profit of $1.99 per share, compared to last month's projection for a profit of $2.06 per share.   Here is a synopsis of why KOF and K have a Zacks Rank of 4 (Sell) and should also most likely be sold or avoided for the next one to three months. Note that a #4 Sell rating is applied to 15% of all the stocks ranked by Zacks;  Coca-Cola FEMSA, S.A.B. de C.V. (NYSE: KOF ) third-quarter profit of 93 cents per share, posted on October 27, lagged analysts' projections by 22.50%. Estimate for current year slid 39 cents per share to $4.76 per share over a month as next year's estimate dipped 3 cents per share to $5.69 per share in that time span.  Kellogg Company  (NYSE: K ) reported a third-quarter profit of 80 cents per share on November 3 that fell 10.11% short of the Zacks Consensus Estimate. The full-year average forecast is currently $3.37 per share, compared with last month's projection of $3.48 per share. Next year's forecast dropped to $3.62 per share from $3.79 per share in the same period.  Truly taking advantage of the Zacks Rank requires the understanding of how it works. The free special report; "Zacks Rank Guide: Harnessing the Power of Earnings Estimate Revisions" is available to provide this insightful background. Download a free copy now to prosper in the years to come at http://at.zacks.com/?id=93  About the Zacks Rank  Since 1988, the Zacks Rank has proven that "Earnings estimate revisions are the most powerful force impacting stock prices." Since inception in 1988, #1 Rank Stocks have generated an average annual return of +28%. During the 2000-2002 bear market, Zacks #1 Rank stocks gained +43.8%, while the S&P 500 tumbled -37.6%. Also note that the Zacks Rank system has just as many Strong Sell recommendations (Rank #5) as Strong Buy recommendations (Rank #1). Since 1988, Zacks Rank #5 stocks have significantly underperformed the S&P 500 (2.8% versus +9.7%). Thus, the Zacks Rank system allows investors to truly manage portfolio trading effectively.  Visit http://www.zacks.com/performance for information about the performance numbers displayed in this press release.  Zacks "Profit from the Pros" e-mail newsletter offers continuous coverage of Zacks Rank Buy stocks and highlights those stocks poised to outperform the market. Subscribe to this free newsletter today by visiting http://at.zacks.com/?id=94  About Zacks  Zacks.com is a property of Zacks Investment Research, Inc., which was formed in 1978 by Len Zacks. As a PhD from MIT Len knew he could find patterns in stock market data that would lead to superior investment results. 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