QuickLabel Systems Introduces UV Fluorescent Thermal Transfer

QuickLabel Systems Introduces UV Fluorescent Thermal Transfer Ribbon
for Printing Covert Marks on Security Labels 
WEST WARWICK, RI -- (MARKET WIRE) -- 07/28/09 --  QuickLabel Systems,
a Product Group of Astro-Med, Inc. (NASDAQ: ALOT), today announced
the introduction of a new thermal transfer ribbon for "security
labeling" applications. The new ribbon, called RDZ, produces printed
text, barcodes, and other label content that is only visible under
ultraviolet light. When exposed to UV light, print produced by
QuickLabel's RDZ ribbon appears to be a neon-bright fluorescent green
or yellow, depending on the substrate. 
"This ribbon is used for anti-counterfeiting label printing
applications, in which the authenticity of a product must be verified
on a production line or in a distribution center," said Elias G.
Deeb, Vice President of Media Manufacturing. "A covert barcode or
other security label marking printed using RDZ security ribbon can be
easily read by a UV barcode scanner, and is also visible to the human
eye in the presence of illumination from a UV light source such as a
black light," he continued. 
"For products at risk of being sold on the black market such as
entertainment media and personal care and cosmetics products,
security label printing with RDZ ribbon ensures low-cost
authentication and accountability throughout the supply chain," Deeb
RDZ ribbon looks like a standard roll of thermal transfer ribbon, and
can be installed on a standard thermal transfer barcode printer in the
usual way. "There is virtually no overhead required to add a security
feature to your label with QuickLabel's RDZ ribbon," said Deeb.
"Since it is used on a standard barcode printer, operators can easily
install, print, and change their security mark instantly,
incrementing expiration dates or serial numbers, for example." 
"The security mark does not occupy any 'real estate' on the label
itself, so it does not interfere with the design of the label," said
Deeb. "Businesses with label designs which are approved through a
lengthy regulatory or branding process will not need to fear design
interference from security markings printed by the RDZ 'invisible'
RDZ security ribbon is a clear, resin-based thermal film. It is
compatible with synthetic label stocks, including polypropylenes,
polyesters, and some coated paper label materials. Samples of RDZ
security ribbon and samples of labels printed with RDZ security
ribbon are available by contacting QuickLabel Systems at
About QuickLabel Systems 
QuickLabel Systems, an Astro-Med, Inc. Product Group, offers the
largest selection of color thermal transfer ribbons in the world,
including specialty ribbons and general purpose barcode ribbons in
wax, resin-enhanced wax, wax-resin, and resin formulations. QuickLabel
is a thermal transfer label printing pioneer, introducing the first
multicolor thermal transfer label printer in 1994. More information
about QuickLabel thermal transfer ribbons is available at:
www.QuickLabel.com, or by telephoning 877-757-7978 or +401-828-4000
outside of the United States and Canada. 
About Astro-Med, Inc. 
Astro-Med, Inc. is a leading manufacturer of specialty high tech
specialty printing systems, electronic medical instrumentation, and
test and measurement instruments. Astro-Med, Inc. products are sold
under the brand names Astro-Med(R), Grass(R) Technologies, and
QuickLabel(R) Systems, and are employed around the world in a wide
range of aerospace, medical, military, industrial, and packaging
applications. Astro-Med, Inc. is a member of the Russell Microcap(R)
Index. Additional information is available by visiting
Safe Harbor Statement 
This news release contains forward-looking statements, and actual
results may vary from those expressed or implied herein.  Factors that
could affect these results include those mentioned in Astro-Med's
FY2009 Annual Report and its annual and quarterly filings with the
Securities and Exchange Commission. 
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1031389 
Elias G. Deeb
Vice President, Media Manufacturing
Tel: 877-757-7978
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