The Reader's Digest Association, Inc. Announces Agreement for

$17.00 per Share Cash Merger 
PLEASANTVILLE, N.Y., Nov. 16 /PRNewswire-FirstCall/ -- The Reader's Digest
Association, Inc. (NYSE: RDA) announced today that it has entered into a
definitive merger agreement under which an investor group led by Ripplewood
Holdings LLC will acquire all of the outstanding common shares of RDA for
$17.00 per share in a transaction valued at $2.4 billion, including assumption
of debt. 
The Board of Directors of RDA has approved the merger agreement and
recommended to the holders of RDA common stock that they adopt the merger
agreement. 
Under the terms of the agreement, RDA's common shareholders will receive
$17.00 in cash for each share of RDA common stock they hold.  This represents
a premium of approximately 25% over RDA's volume-weighted average price over
the past 60 trading days.  The transaction is expected to close during the
first quarter of calendar year 2007, and is subject to the funding of the
investor group's committed financing and the approval of the holders of a
majority of the outstanding shares of RDA common stock, as well as other
customary closing conditions, including antitrust clearance. 
Goldman, Sachs & Co. and Michael R. Lynch served as financial advisors,
and Jones Day and Richards Layton & Finger P.A. served as legal advisors, to
RDA in connection with its review of strategic alternatives and with this
transaction.  Morgan Stanley & Co. Incorporated, J.P. Morgan Securities Inc.,
Citigroup and Merrill Lynch served as financial advisors, and Cravath, Swaine
& Moore LLP served as legal advisor, to the investor group. 
About The READER'S DIGEST ASSOCIATION, Inc. 
The Reader's Digest Association, Inc. is a global publisher and direct
marketer of products that inform, enrich, entertain and inspire people of all
ages and cultures around the world.  RDA had revenues of $2.4 billion for the
fiscal year ended June 30, 2006.  RDA's corporate web site is
http://www.rda.com. 
About RIPPLEWOOD HOLDINGS LLC 
Based in New York, Ripplewood Holdings LLC is a leading private equity
firm established in 1995 by Timothy C. Collins.  Through five institutional
private equity funds managed by Ripplewood, the firm has invested over
$3 billion in transactions in the U.S., Asia, Europe and the Middle East. 
Forward-Looking Statements 
This press release may contain "forward-looking statements" within the
meaning of the Private Securities Litigation Reform Act of 1995.  Those
forward-looking statements include all statements other than those made solely
with respect to historical fact.  Numerous risks, uncertainties and other
factors may cause actual results to differ materially from those expressed in
any forward-looking statements.  These factors include, but are not limited to,
(1) the occurrence of any event, change or other circumstance that could give
rise to the termination of the merger agreement; (2) the outcome of any legal
proceedings that may be instituted against The Reader's Digest Association,
Inc. ("RDA") and others following the announcement of the merger agreement;
(3) the inability to complete the merger due to the failure to obtain
shareholder approval or the failure to satisfy other conditions to the merger,
including the receipt of shareholder approval and the expiration of the
waiting period under the Hart-Scott-Rodino Antitrust Improvements Act of 1976;
(4) the failure to obtain the necessary debt financing arrangements set forth
in the commitment letter received in connection with the merger; (5) risks
that the proposed transaction disrupts current plans and operations and the
potential difficulties in employee retention as a result of the merger; and
(6) other factors described in RDA's filings with the Securities and Exchange
Commission, including its reports on Forms 10-K, 10-Q and 8-K.  Many of the
factors that will determine the outcome of the subject matter of this press
release are beyond RDA's ability to control or predict.  RDA undertakes no
obligation to revise or update any forward-looking statements, or to make any
other forward-looking statements, whether as a result of new information,
future results or otherwise. 
IMPORTANT ADDITIONAL INFORMATION WILL BE FILED WITH THE SEC 
In connection with the proposed merger, RDA will file a proxy statement
with the Securities and Exchange Commission.  Investors and security holders
are advised to read the proxy statement when it becomes available, because it
will contain important information about the merger and the parties thereto.
Investors and security holders may obtain a free copy of the proxy statement
(when available) and other documents filed by RDA at the Securities and
Exchange Commission's web site at http://www.sec.gov.  The proxy statement and
such other documents may also be obtained for free from RDA by directing such
request to Dawn LaMorte at 914-244-5218. 
RDA and its directors, executive officers and other members of its
management and employees may be deemed to be participants in the solicitation
of proxies from its stockholders in connection with the proposed merger.
Information concerning the interests of RDA's participants in the solicitation,
which may be different than those of RDA shareholders generally, is set forth
in RDA's proxy statements and Annual Reports on Form 10-K, previously filed
with the Securities and Exchange Commission, and in the proxy statement
related to the merger when it becomes available. 

SOURCE  Reader's Digest Association 
CONTACT:
William Adler, +1-914-244-7585, william.adler@rd.com, or Richard Clark, +1-914-244-5425, richard.clark@rd.com, both of The Reader's Digest Association, Inc.
-0- Nov/16/2006 13:30 GMT
 
 
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