Announces Alliance with Research In Motion
- POMALS to deliver Location-Based Services and Enterprise
Applications to BlackBerry Wireless Handhelds -
WESTPORT, Conn., Nov. 19 /PRNewswire/ -- Peace of Mind at Light Speed Inc.
(POMALS), a leading developer of location-based solutions, today announced an
alliance with Research In Motion Limited (RIM) (Nasdaq: RIMM; TSX: RIM), a
world leader in the mobile communications market, to deliver Location-Based
Services and Enterprise Applications to BlackBerry(TM) users. This agreement
is the first in what POMALS believes will be a series of alliances with
wireless carriers and mobile communication solution providers to deliver
location-based applications to business professionals and consumers through
its proprietary Monitoring Platform and Location-Based Browser.
Under the terms of the agreement, POMALS will develop Location-Based
applications and enterprise solutions for BlackBerry Wireless Handhelds(TM).
The initial launch product will be a Powered by POMALS sleeve for the
BlackBerry 957 Wireless Handheld(TM). Future development plans include
creating solutions for Java-based BlackBerry handhelds.
Once subscribed to the POMALS service, BlackBerry users will be able to
access a suite of location-based security, convenience, recreational and
enterprise applications, including:
* ErrandAutomation(TM) -- Allows the user to select a local destination
and a means of notification that updates the selected business or
individual of your precise arrival time. For example, as you drive
home from work, the Powered by POMALS sleeve for BlackBerry handhelds
calls your drycleaner and plays your personalized preset message to
have your laundry ready and that you will be arriving in approximately
* Concierge Services -- Serves as a personal assistant that is aware of
your exact location and is able to inform you of nearby restaurants,
entertainment events, coffee shops or book tickets for a play and
provide step-by-step directions to the theater. The user can also find
and arrange for dinner reservations at the newly opened hot spot.
* Bounding Box(TM) -- Specify temporal boundaries for the handheld. If
the individual carrying the handheld leaves the designated "box" or
does not arrive at a designated time, a contingency action, such as a
phone call or email, takes place, thus providing true peace of mind.
This patented application is of use for both a large mobile sales
forces or families with a busy schedule.
* Emergency Services -- Locate the closest police station, hospital,
doctor, pharmacy or fire station, along with concise direction and an
overview of services available.
* "Panic Button" -- Immediately notifies police, or any other designated
individual of the users exact location when activated.
Initial enterprise applications utilizing Location-Based technology will
target vertical markets such as transportation and real estate to increase
field productivity and sales force efficiency. For example, real estate
agents showing a commercial space to a potential client can speak
knowledgeably about similar properties available in the area, quote recent
prices, and answer questions about local amenities and services. They can
access relevant property information by location and have answers to clients'
questions while they are showing the properties.
Commenting on the alliance, Coppy Holzman, President and CEO of POMALS,
stated, "By leveraging RIM's user-friendly wireless handhelds, we are able to
expand the functionality of the BlackBerry platform by delivering a variety of
location-based security, convenience and enterprise based applications. We
believe this agreement will rapidly advance the adoption of and appreciation
for location based services, fueling demand and market growth."
"Unlike other PDAs on the market, the Powered by POMALS sleeve for
BlackBerry handhelds provides location based services anywhere and at anytime,
allowing users to personalize them to suit their particular needs by location.
This agreement is expected to create a significant revenue stream for POMALS,
both through the sale of the 'Powered by POMALS' sleeve and monthly
subscription fees from users of our applications."
POMALS delivers convenience and security for business professionals,
consumers and loved ones through location-aware devices that communicate with
POMALS's proprietary software platform to deliver a suite of mobile
value-added services. Powered by POMALS(TM) products consist of small wireless
and GPS modules that communicate with the POMALS proprietary Monitoring
Platform to deliver location-based services to wireless Powered by POMALS
devices. POMALS subscribers are able to access services through a
conventional phone, web browser via computer or mobile electronic device, such
as a cell phones or PDA. POMALS's mobile applications are targeted; they can
be delivered anywhere at anytime and personalized to a particular customer's
needs for a specific location or incident. POMALS is taking all of the
security and recreational conveniences GPS technology provides and delivering
"The Power of POMALS" to mobile lifestyle-products and electronic-devices.
About Research In Motion (RIM)
Research In Motion Limited is a leading designer, manufacturer and
marketer of innovative wireless solutions for the worldwide mobile
communications market. Through the development of integrated hardware,
software and services that support multiple wireless network standards, RIM
provides platforms and solutions for seamless access to time-sensitive
information including email, phone, SMS messaging, Internet and intranet-based
applications. RIM technology also enables a broad array of third party
developers and manufacturers to enhance their products and services with
wireless connectivity to data. RIM's portfolio of award-winning products,
services and embedded technologies are used by thousands of organizations
around the world and include the BlackBerry(TM) wireless platform, the RIM
Wireless Handheld(TM) product line, software development tools, radio-modems
and software/hardware licensing agreements. Founded in 1984 and based in
Waterloo, Ontario, RIM operates offices in North America, Europe and Asia
Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the
Toronto Stock Exchange (TSX: RIM). For more information, visit
http://www.rim.com or http://www.blackberry.com.
The BlackBerry and RIM families of related marks, images and symbols are
the exclusive properties of Research In Motion Limited. All other brands,
products and company names mentioned herein may be trademarks or registered
trademarks of their respective holders.
Contact: Aryn Lieberman
Rubenstein Public Relations
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SOURCE Peace of Mind at Light Speed Inc.
/CONTACT: Aryn Lieberman of Rubenstein Public Relations, +1-212-843-8093,
for Peace of Mind at Light Speed Inc./
/Web site: http://www.pomals.com
CO: Peace of Mind at Light Speed Inc.; Research In Motion Limited
IN: CPR STW TLS
-0- Nov/19/2002 13:31 GMT
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