July 13 (Bloomberg) -- Teenagers spend money on game consoles, movies and music concerts while ignoring newspapers, a Morgan Stanley report said, citing Matthew Robson. Robson should know: He is a 15-year-old intern at the securities firm.

The schoolboy was asked by the bank’s European media analysts to report on what he and his peers look for in the information-entertainment industries. What they got was one of the “clearest and most thought-provoking insights we have seen,” the analysts said.

“Teenagers are consuming more media, but in entirely different ways and are almost certainly not prepared to pay for it,” Morgan Stanley analysts Edward Hill-Wood, Patrick Wellington and Julien Rossi said in a note, citing Robson.

Hill-Wood told the Financial Times that the note resulted in five or six times more feedback than an average report by the group and elicited e-mails and phone calls from fund managers and chief executive officers. Morgan Stanley spokesman Sebastian Howell confirmed Hill-Wood’s comments via phone today, while noting that Robson cannot be contacted for comment.

Among Robson’s insights: Teenagers don’t twitter; they resent intrusive advertising on billboards, television and the Internet and they are willing to chase content and music across platforms and devices such as mobile phones and Apple Inc.’s IPod. They do not listen to the radio, preferring music Websites that stream music for free and allow them to choose their songs. They are “very reluctant” to pay for music and 80 percent download it illegally. Most have never bought a CD, he says.

‘Irrelevant’ Print Media

Newspapers and other print media are “irrelevant,” while movies and music concerts remain popular and are one of the “few beneficiaries of payment,” the report said.

According to the note, teenagers go to the movies “quite often” although it’s “not about the film, but the experience and getting together with friends.” Young people will often choose the film once they arrive at the movie theater, he says.

Teenagers from higher-income families use iPods, while those from lower-income families use mobile phones to listen to music, according to the note. About 99 percent of teenagers own a mobile phone and the “general view” is that handsets by Sony Ericsson are “superior” because of their “long lists of features, built-in walkman capability and value as 100 pounds will buy a mid-range model,” Robson wrote.

Young people also watch less live television because of services such as the BBC iPlayer, which allow them to watch shows at any time, he wrote.

No Wires, Please

Every teenager has access to the Internet, be it at school or at home, and most of them are “heavily active” on several social networking sites with Facebook being the most common.

Teenagers don’t use Twitter, the short-form Web messaging service, adding they realize that their ‘tweets’ are pointless as no one is viewing their profile, he writes.

In his own summary on “what is hot,” Robson says it includes “anything with a touch screen,” “mobile phones with large capacities for music,” “portable devices that can connect to the Internet such as iPhones” and “really big” television sets.

Not hot are “phones with black and white screens, clunky brick phones, devices with less than ten-hour battery life and anything with wires.”

To contact the reporters on this story: Simon Thiel in London at sthiel1@bloomberg.net.

Last Updated: July 13, 2009 06:40 EDT