March 27 (Bloomberg) -- Glenn Lurie, president of AT&T Corp.'s national distribution, talks with Bloomberg's Fred Fishkin at the CTIA 2007 Wireless convention in Orlando, Florida, about the company's marketing strategy, the planned introduction of the iPhone this year and the outlook for the U.S. ringtone market. (Source: Bloomberg)

00:00 Cingular's name change and branding
02:28 IPhone launch, marketing and pricing
04:37 Apple relationship; music strategy; Sprint
06:19 U.S. ringtone market; Qualcomm venture
07:28 Customer reaction to AT&T Unity

Running time 08:30

Last Updated: March 27, 2007 19:38 EDT