Jan. 28 (Bloomberg) -- Barack Obama, fresh from a landslide victory over Hillary Clinton in the South Carolina Democratic presidential primary, plans to continue a campaign that is long on the need for change and inspiration and short on specifics.

The question in the tight Democratic race is how Clinton, a New York senator, will adjust her campaign before the Super Tuesday primary contests in 22 states on Feb. 5, with the early indications that her husband, former President Bill Clinton, will be less visible and she will focus more on the economy.

Democratic analysts said she needs a more consistent strategy in the next week. ``This campaign has got to go back to what Clinton was about in 1992,'' said Julian Epstein, a Democratic strategist not affiliated with any campaign. ``They've got to go back to the `putting people first' message,'' he said. ``Contrasting the '90s to what we're experiencing now is not a bad contrast.''

In addition to trouncing Clinton by a more than 2-to-1 margin in South Carolina on Jan. 26, Obama, an Illinois senator, has locked up two key endorsements. Caroline Kennedy, announcing her support yesterday, likened Obama to her father, President John F. Kennedy; Massachusetts Senator Edward Kennedy, one of the few Democrats with a national following, announced his endorsement today.

Also, Nobel Prize-winning author Toni Morrison, who described Bill Clinton as the U.S.'s ``first black president'' a decade ago, announced her support for Obama. In a letter to Obama released by his campaign, she said he has displayed ``wisdom'' that makes him ``the man for this time.''

`Economic Challenges'

In an interview on CBS's ``Face the Nation'' yesterday, Hillary Clinton, 60, zeroed in on economic issues. ``I am particularly focused on doing what I can to try to get President Bush to be much more vigorous in responding to our economic challenges,'' she said. ``It doesn't seem as though he really gets it.''

On the economy, the difficulty for Clinton will be to differentiate her positions from Obama's. According to people familiar with her campaign, she plans to hit harder on the housing crisis and, in California, on her alternative energy policies. The campaign is also counting on a victory in tomorrow's Florida primary to give her momentum.

All of the major candidates had pledged to minimize any early campaigning in Florida, which was sanctioned by the Democratic National Committee for moving up its primary date. Clinton made two campaign stops in the state yesterday.

Florida

Doug Hattaway, a Clinton campaign adviser, spoke of the importance of the ``hundreds of thousands of'' voters in Florida, where Obama, 46, Clinton and former Senator John Edwards of North Carolina, 54, are on the ballot.

The Obama campaign, meanwhile, tried to draw a contrast between its campaign message, which they said is consistent, and the shifting claims and approaches taken by Clinton.

``Whoever prints the placards for them must be a busy person,'' said Robert Gibbs, an Obama campaign adviser. ``To get the printing contract for their signs might amount to a full economic stimulus plan.''

On CBS, Clinton appeared to suggest that her husband's role in the campaign may change. Both Clintons have been criticized in recent weeks by black leaders who said they injected the issue of race into the campaign.

Comparison to Jackson

The former president drew fire by comparing Obama's South Carolina victory to that of Jesse Jackson, who won the state's Democratic presidential primaries in 1984 and 1988. Obama, without mentioning the Clintons by name, used his South Carolina victory speech to criticize opponents who will ``say anything and do anything to win an election.''

In the interview yesterday, Hillary Clinton said it was ``human nature'' to get carried away and also spoke of ``sleep deprivation.'' At the same time, she said Bill Clinton, 61, is ``going to continue to be with me and support me and speak out for me.''

A problem for Obama may arise in states with smaller black populations than South Carolina. In that contest, he captured an overwhelming majority of the vote of African-Americans, who comprised more than half of the Democratic electorate, while only getting about a quarter of the white vote. Edwards came in third with 18 percent of the primary's vote.

Another challenge will be the Latino vote; in the Nevada caucuses earlier this month, Hispanics went heavily for Clinton. The Super Tuesday primaries include California, Arizona and New Mexico, which have large Latino populations.

`Diverse Coalition'

While Clinton was in Florida yesterday, Obama traveled to Georgia and Alabama, two Super Tuesday states with sizable black populations. Obama has stressed that he wants to build a multiracial and bipartisan base of support. In South Carolina, Obama said he owed his victory to the ``most diverse coalition of Americans we've seen in a long, long time.''

Senator Kennedy's endorsement had been sought by both Obama and Clinton. Obama asked Kennedy's counsel a year ago and, without making any commitment, he was advised to run. According to people familiar with the endorsement, Caroline Kennedy informed Obama two weeks ago and Senator Kennedy, 75, told him Jan. 24. The Massachusetts Democrat informed the Clintons yesterday that he was endorsing Obama.

The Clintons and Kennedys have had a close relationship for the past 15 years, and Bill Clinton has had several intense conversations with the senator on behalf of his wife in the past few weeks.

To contact the reporters on this story: Heidi Przybyla in Washington at hprzybyla@bloomberg.net; Indira Lakshmanan in Washington at ilakshmanan@bloomberg.net.

Last Updated: January 28, 2008 15:05 EST